Why and how is choosing the right virtual platform important for your virtual event?

Although learning how to design an online experience may be completely new ground for many businesses, the present times demand a more creative approach to network across global borders. If you want to grow your audience as a business and benefit from virtual events, you must become familiar with this new era of virtual settings and events. The challenge is, how can you pull this off without learning a completely new set of skills? Alternatively, without using excessive time and effort? Our recommendation is rather straightforward: seek for a partner that can guide you through the full process while assessing a clear return on investment.

Define your virtual event platform goals

Consider the requirements for your virtual event before making a decision. Is it a summit of peers with similar interests? Perhaps a webinar to get consumers interested and raise the value of your brand? What would happen if you needed an inter-departmental or vertical meet-up? Every model can be executed with Nextiz. The platform serves as a central hub for all of your virtual event requirements. From a streamlined virtual conference to a complete hybrid event, Nextiz offers various solutions for your virtual event. In order to set a proper impact on your online audience, it is crucial to comprehend the concept and requirement for the correct virtual event solution. To optimize your virtual event, refer to the checklist below.

Must haves features checklist

  • User-friendly interface- It’s important for the virtual event platform to be user-friendly. A user-friendly design is essential for both your experience and the experience of your attendees. Your visitors become users after they check in to your platform. They should be able to move around the platform with ease in order to get the most out of the event.
  • Future-Proof technology- Through the pandemic era and even after, recent years have demonstrated the need for being cautious and prepared in the face of adversities. Especially when it’s a matter of businesses and developing economies, being prepared for everything and investing in future-proof technologies are the major lessons. You will be able to achieve your long-term objectives if you choose a platform that supports all event kinds (online and hybrid). As a result, your investment will be sure to support you today and, in the future, regardless of how the event business develops.
  • Live, Pre-recorded, On-Demand streaming and Content- Offering top-notch, enterprise-grade hosting services is the most crucial need for a virtual event platform. Attendees should be able to stream the content in high definition whenever they want because of this feature. Pre-recorded events can be streamed live online through a webcast, and your platform of choice should have alternatives for broadcasting the event in any time zone for a worldwide audience. Make sure your audience can watch the event at their convenience by offering on-demand sessions. Not only will this broaden the potential audience, but it will also generate more information and encourage participation in the sales and marketing funnel’s subsequent phases.
  • Real-time and post-event data management & analytics- One of the most important benefits of online events is having access to both real-time and post-event statistics. Event organizers frequently utilize this information to evaluate the success of past events and design future ones that will be even more successful. Choose a platform that can offer as many different sorts of information as possible, including sales, audience engagement, vendor booth participation, lead generation, network management, and clicks, to name a few viable choices. By examining the types of data, it can provide, you can ensure data and information compliance.
  • All-in-one platform- It’s hard to manage the difficulties of virtual events, and as an event host or organizer, you’ll have a lot more stakeholders to answer to. The last thing you want to do is mix up tools or misinterpret platform capabilities. To simplify your virtual planning and thus save time, money, and energy, you want to pick an all-in-one solution. From creating registration forms to building a microsite unique to your brand, every process must be streamlined by your one-stop solution. With this path, you can focus your attention on where it is most required and use all the resources to manage the event as per your requirement and need.
  • Customer Support and Troubleshooting- A dependable live-event support is a must-have for your virtual event. This will help your audience and troubleshoot your last-minute change management. A few support systems like live chat and Zendesk can be the ultimate booster for your virtual event. Their support team should be easily accessible through multiple channels, including live chat, email, or the telephone. With different virtual events, a dedicated account manager should always be one of the resources to look after the entire event implementation and execution. This will not just help in platform understanding but the understanding of the host and speaker portal too.

Don’t forget to enquire about the features for your unique need

  • Customization and branding- Your event branding needs to be consistent across all platforms and channels in order to leave a lasting impression and provide a seamless event experience. In order to make sure that your virtual events are memorable, find out if your platform uses this rigorous approach through the branded event website.
  • Multi-language translation & localization- It is essential that participants can receive event information in the language of their choice. Because offline meetings are no longer necessary, virtual events are now far more accessible to bigger, farther-flung audiences that desire new ways to interact with speakers and other participants. The ease and engagement of the event are improved by our bilingual assistance.
    • Multilingual assistance
    • Instantaneous linguistic translation
    • Videos that translate
    • Gathering feedback in the attendee’s local language
  • Lead Management- In determining where they are in the sales cycle, a data-driven strategy based on visitors’ levels of event involvement may be quite beneficial. This improves event ROI while streamlining the lead qualification process. Post-event reports can provide valuable insight into how well an event went.
  • Attendee engagement and networking features- Attending an event is typically done to network and learn new things. Although live polls and Q&As are good for engagement, guests are also hoping to make useful contacts while they are there. To provide your attendees with a tangible experience, your platform should offer cutting-edge engagement tools.
    The essential networking tools are breakout rooms and networking lounges because they foster a sense of community.
  • Event amplification & promotion- Virtual event content creation and amplification is a crucial marketing tactics for reaching a wider audience. Giving relevant information to the possible audience that could register and attend future virtual events is the easiest way to keep interested high and sell event specifics. Your events will be enhanced with engaging social media, a dynamic event website, and personalized email marketing.

Look no further to host your next virtual event.

Connect with our experts to make your next hybrid, or virtual event a resounding success. Nextiz is a centralized platform, perfect to host your virtual event under one centralized platform. Create, connect and customize your event to resonate with your brand identity our dedicated event success team will support you all through your virtual event life cycle. Visit us at www.nextiz.com and host a gathering that will truly be an immersive and engaging experience for you and your audience.

Online Event: Attendee Data is a Goldmine of Customer Leads

An online conference, trade show, or event is a great way to connect with customers and generate leads for your business. But the most effective leads aren’t always found on the floor. There are thousands of attendees at any conference, and getting everyone to visit your site and sign up for a demo is an unrealistic goal – even if you have the best giveaways. So where do you find the best leads at an event? In the attendee lists! The names and information of attendees (or those who express interest in attending) are extremely valuable data that can help you with your marketing efforts throughout the year.

Attendee data is one of the most valuable assets for any B2B marketer

As a marketer, you’re always looking for ways to better understand your customers and prospects. Attendee data is a goldmine of information that can help you do just that.
Event data is one of the most valuable assets for any B2B marketer. It provides insight into your customers’ buying behavior, interests, and preferences, allowing you to develop effective marketing strategies based on them. By identifying your attendees’ needs and understanding their motivations, you can create engaging content that helps them achieve their goals.
Event data isn’t only useful for building relationships with potential buyers, but it’s also a great way to increase brand awareness! The more people know about you and your business, the more likely they’re to want to work with you or buy from you in the future. So make sure it’s easy for attendees (and those who can’t attend) to stay involved throughout the event by sharing updates on Facebook Live or Periscope so they can follow along remotely while staying connected via social media platforms like Twitter or LinkedIn groups where others can learn what happened during each session.

It is difficult to capture event attendee data

While the data you collect at an event is an invaluable source of customer leads, it’s a challenge to capture. Data capture is a technical challenge that can be addressed by choosing the right technology and deploying it effectively. It’s also an operational challenge: getting people on board using the technology, training them how to use it well, and creating processes around collecting data from attendees in a secure manner that stays within industry compliance standards.
It’s not just about what you collect—it’s how you store it as well. Some parts of your organization may need access for research purposes or analytics; others might need access only when applicable (e.g., if there were ever legal questions about whether someone attended an event).

Active data collection gets you valuable information

Custom Email Marketing

 

Active data collection is the process of collecting data during an event. It is not just a passive activity, but something you do to gather information about the participants and the event itself. Active data collection can be done using a variety of methods, such as:

  • Surveys – Online surveys are easy to create and distribute at events while attendees are still enjoying full bellies and good company. You can track responses in real-time, allowing you to act faster than ever before by having access to accurate information.
  • Online Tracking – We all know that virtual events are a great way to reach and connect with potential customers and clients. However, the benefits of virtual events are far from exhausted. By leveraging the information from your event, you can enable companies to track and evaluate the movement of each attendee in the virtual environment, resulting in highly qualified sales leads with a wider reach of potential customers, minimal costs, and constant follow-up.
    By tracking each attendee’s movements in real-time, you can create a database of all the attendees at your event. From there, you can send out a survey or questionnaire asking attendees specific questions about what they liked best about your event or what they didn’t like at all. This way, you’ll get valuable feedback on what needs to be improved next time and what went well enough to not change anything at all!
    Using this information, you can also track how many times each person has participated in an activity so far (i.e., how many times they’ve asked questions) and how many times each person has interacted with other attendees by either engaging them directly via live chat or sending them messages via social media channels like Twitter or Facebook Messenger.

Passive data collection helps make sense of active data

Once you’ve created your event marketing plan, the next step is to promote it on LinkedIn. LinkedIn’s advertising platform offers a variety of tools that can help you reach your target audience and measure results.
Here’s how:

  • Passive data collection helps make sense of active data.
  • Passive data is information gathered by the organizer of an event, while active data comes from attendees who opt in to provide their information. When you combine passive and active, you get full-spectrum customer insight that can help you answer questions like “Who are my best customers? What are they interested in? Where do they come from?”.

Active Data + Passive Data = GOLD!

Event data is a goldmine of customer leads. Think about it: when attendees register for your event, they’re giving you their contact information and deciding to spend money on your product or service. When they attend your event, they’re giving you more information about their interests and preferences.
These are two great sources of lead generation—but they’re not enough on their own! You can take advantage of both active and passive data collection at events by asking questions during registration, via email follow-ups after the event, and through surveys sent via the app after registration closes. By combining active with passive sources, you’ll give yourself an even better understanding of who your customers are so that you can develop targeted campaigns that resonate with them most effectively.

You can use event attendee data to boost your customer base and increase ROI

Event attendee data is a goldmine of information for marketers. With the right tools, you can use event attendee data to boost your customer base, increase ROI, and more.

  • Boost your customer base: Sending post-event emails is a great way to capture leads from people who attended events in which you had an opportunity to talk about your brand. By doing so, you’ll increase awareness and interest in what you have to offer—and may even get them interested enough that they want to buy from you when they’re ready!
  • Increase ROI: By targeting specific attendees with personalized marketing messages based on their interests or behaviors at the event (like which booths they visited), you can create smarter campaigns that are likely to resonate more strongly with recipients than mass emails would be. That means higher clickthrough rates as well as better conversion rates overall!
  • Increase loyalty: Customers who have been exposed directly through a specific campaign will feel special because their personal experience has been taken into account; this fosters trust between buyer and seller—making it much easier for future transactions to go smoothly without any hiccups along the way.”

Conclusion

As anyone who has ever organized an event knows, getting people to show up can be a challenge. Even if you’ve planned the perfect meeting or seminar, it means nothing if no one comes.
Luckily, there are several ways that you can promote your event and turn attendees into customers. The leads you generate from events can be valuable in their own right because they often contain detailed personal information about your future clients. And even if they don’t turn into sales immediately after the event ends, these contacts will still prove useful as long-term assets for your business.
Explore our next-generation solutions for hosting your next event online!
Contact Nextiz team for any further help!

Create A Powerful Event Marketing Plan That Maximizes Your Audience Reach

You’re in charge of marketing for an event. Your core job is to get as many people through the doors as possible, but you also need to set up sales funnels and make sure your attendees are happy and engaged with the brand throughout their experience. That’s a lot to handle!
To help you out, we’ve compiled a guide on how to create an event marketing plan that will expand your audience reach, promote engagement and loyalty, and increase sales—all while making sure everyone has a good time.

A powerful event marketing plan enables you to maximize your audience reach, engage social media, and drive more registrations for your events with engaging social media posts videos, gifs etc with Nextiz.

  • Create engaging social media posts that showcase the excitement and energy of your events. Use videos, photos, GIFs or emojis to get people excited about attending your next event. For example: If an artist is performing at a conference, share photos of them practicing backstage or sound checking before they take the stage!
  • Make sure that all attendees have a memorable experience at your event by creating a dynamic website with features like personalized registration pages and mobile-friendly check-in tools. You should also make it easy for attendees to connect with each other on social media by encouraging them to post photos and videos from their experience at #nextiz using #hashtags relevant to both topics discussed during sessions as well as attendees’ interests outside sessions (e.g., if someone talked about food security then maybe include questions like “What’s one meal you’d never want go hungry?”).

1. Engaging social media

Social media is a great tool for engaging attendees before and after your event, as well as promoting it. The more people who know about your event, the better! Social media is also a great way to promote speakers, exhibitors and sponsors. If you have an active social media presence already and are ready to get started on building a following in advance of your next event, consider starting with these three goals:

  • Promote upcoming events
  • Encourage attendees to share content on their channels
  • Ask questions of your followers

2. Dynamic event website

In order to make it as easy as possible for attendees to find your event and be able to stay in contact with you after the event, you should create a dynamic website with several different pages that can be updated by you. There are many different types of dynamic websites, but here are some examples:

  • A calendar page where people can add themselves to the LinkedIn event page
  • An attendee registration form where they enter their name, email address and other details
  • A “thank you” post-event survey form (this is especially important if people did not register for the event)

3. Custom email marketing

Surveys, Chats and Polls

Email marketing is one of the most effective ways to reach existing customers and event attendees. It can be used to promote an event and encourage people to attend, or it can be used as a way to thank them for attending.
The number one thing you should do with email is create a custom email marketing campaign that specifically targets your event attendees. This could include:

  • Emailing all of your event attendees before the event starts (or during)
  • Sending a follow-up email after the event has ended, thanking them for coming and inviting them back next year
    You want to make sure this message gets through by including clear calls-to-action at the bottom of every email so that people know how they can get more information about future events from you, such as, “Click here for more information about our next conference!”

4. Promote your event on LinkedIn

Once you’ve created your event marketing plan, the next step is to promote it on LinkedIn. LinkedIn’s advertising platform offers a variety of tools that can help you reach your target audience and measure results.
Here’s how:

  • Create a LinkedIn ad campaign. The first step in promoting your event on LinkedIn is to create an ad campaign with the right targeting parameters. You’ll want to decide which people are most likely to attend your event by targeting them based on demographics, interests, job titles and more—and then connect with them directly through their inboxes or news feeds with personalized messages about why they should attend. Once you’ve set up the parameters for this type of campaign, you can use the rest of these tips to create ads that will resonate with each targeted audience member.* Use targeted messaging strategies during an event planning process using email marketing software like HubSpot Campaigns or Infusions of Email Marketing.* Create compelling landing pages that address common questions customers may have before buying products/services from websites like Leadpages or Unbounce.* Promote these pages via social media channels including Facebook Messenger Bots for e-commerce conversions on desktop computers and mobile devices like iPhones/Android phones with SnapChat Spectacles (for video production).

5. A/B test your tactics to see what works best

A/B testing is an effective way to determine which tactics are working best. At the beginning of your event marketing plan, you should identify the different ways you could promote your event. A few ideas include creating social media posts, email blasts and advertisements on digital outlets like Facebook and Google AdWords. Once you have decided on some tactics that look promising, create two separate versions of each one and compare their engagement rates (number of clicks/impressions/likes). If one version performs better than the other one in terms of generating interest from attendees, use that option in future campaigns!
The only way to truly find out what works best for your audience is by testing different strategies so don’t be afraid to try something new if it seems interesting or promising!

6. Use online event promotion to engage attendees before and after your event

  • Use social media to engage attendees before and after your event.
    Social media is a powerful tool for providing additional value to attendees, as well as increasing the reach of your event marketing campaign. For example, you can use Facebook Events to encourage people to RSVP for your event and invite friends (if they’re not already attending). But don’t stop there! You can also use social media platforms like Twitter and Instagram to share content about your speakers or exhibitors, or even sponsor brand ambassadors who will attend the conference themselves and share their experience with their own networks.
  • Promote speakers on their social channels.
    Speakers are often a key part of any conference’s success—and many will have large followings on social media platforms such as Twitter, Facebook or LinkedIn where they can promote themselves directly to potential audiences before major events like yours occur (and afterward!). If you’re not quite ready yet but want some ideas on how you might go about reaching out during this stage then keep reading below…

7. Consider how you’ll use paid advertising to promote events online

online. Paid advertising includes ads on social media, in search results and on other websites. Paid ads will help you drive traffic to your event website or registration page. You should also consider using paid ads to get people who are already interested in attending your event in the door—for example:

  • Use Facebook ads that link directly to the registration page for an event
  • Use AdWords text-based ads that link directly from a search result for an event

Here are a few ways you can turn your speakers and exhibitors into evangelists for your next virtual event.

  • Make sure to promote your event to your audience through social media channels.
  • Consider using a dynamic event website to engage attendees before and after the event.
  • Use email marketing to promote your event, especially if you have more than one day of content.
  • Consider creating a LinkedIn group for attendees that you can use as a place for discussion and collaboration, as well as for promoting related events in the future.
  • Advertise on paid ad networks like Facebook Ads or Google Adwords that target similar audiences as those who would be interested in hearing from you at your virtual event, so they can see how they can get involved!

Conclusion

With all the stuff we’ve covered here in the blog post, you should be able to refine your audience reach and maximize those goals. It can feel overwhelming to get started on a marketing plan if you don’t know where or how to begin, but it doesn’t have to be that way! In fact, some of the best advice we can give is just what we started with: simplifying. Think about what matters most for your event, then start working on ways that you can track its success. You might find that even if you only focus on one metric (audience reach), there will be a lot more information available than you knew before—which is great! All this information means more opportunities for improvement next time around! Contact Nextiz team for any further help!

We Mean It When We Say Nextiz Is All-In-One Virtual Event Platform

What does it truly mean to be an all-in-one virtual event platform? One platform, infinite possibilities, and an event engagement that magnifies into memories. An all-in-one event management platform that makes it easier than ever to plan, produce and relive event experiences. Virtual events may be an excellent way to boost income and assemble insightful data about your target audience while also helping event planners broaden and encourage diversity.

Nextiz creates 360-degree virtual experiences on our virtual event platform, which is jam-packed with networking and engagement elements that assist in amping up the impact of virtual events. Nextiz is an ideal virtual venue for all of your event requirements, with a focus on seamless networking and engagement with participants. With our online event platform, you can host virtual events, meetings, conferences, trade shows, summits, webinars, exhibitions, product launches, and more, and provide guests with the most immersive event experiences.

See what we can offer you with our all-inclusive platform;

Micro Websites

Surveys, Chats and Polls

Nextiz is a highly flexible platform that curates websites to meet the demands and specifications of your virtual event. The theme and branding of your event would portray the motivation of your business with smooth management by using numerous templates and color palettes. The space will serve as your digital center, with a prominent display of your logo and presenting the agenda while showcasing the speakers, keynote speakers, event timing on a worldwide scale to suit multiple time zones, and space for log-ins. The event website will represent your branding and accommodate everything tailored specifically to suit your needs.

CRM

Organize, customize, and manage networking opportunities inside your event CRM. Identifying your audience is one thing, but being capable of executing meaningful strategies based on that knowledge is what Nextiz can ultimately help your organization do. Our event CRM system gives your team a particular source of a dynamic system that instantly enables all users to access event updates and information in real-time. The integrated application allows you to store customer and prospect contact information, discover sales possibilities, collect logs, and manage data-based marketing activities all in one place – and access information about every customer encounter with ease.

Networking Opportunities

You can grow and monitor your event networking throughout the platform with Nextiz. You can keep track of almost anything with a single, shared view of people. Understanding your audience involvement will help you identify winning sessions, identify important patterns, and acquire useful insights. Learn about the members and their activities through virtual patterns. In order to increase sales and marketing possibilities, create a framework for visualizing and measuring your audience. By allowing your audience or prospects to interact with you under your brand, you can aggregate all of your activities in one place using our integrations and API. Increase involvement and engagement while gathering valuable input. Allow your attendees to learn from one another, boosting brand awareness and providing valuable networking possibilities.

Virtual Calender

Add the details of your online events to your Google calendar and optimize them. Attendees will be able to engage in the session at their leisure as a result of event alerts and reminders. With the help of Nextiz’s in-built calendar notifs, your audience can schedule and highlight the events they want to attend on their calendars. This will not only pique their interest in the virtual event, but it will also help them in planning and remembering to attend on time. Since our virtual events go beyond borders, the attendees may be spread out over several time zones as well. By adding the sessions to their personal calendar and setting calendar reminders, they will be able to visualize and realize their participation using the Nextiz agenda builder in their time zones.

Surveys, Chats, and Polls

By allowing your visitors to participate, exchange thoughts, and collaborate through live surveys, chats, and polls, you can improve overall involvement at your event in real-time. Your attendees can be anonymous participants in your sessions who provide real-time feedback and interactivity via polls and surveys. With native polling, there is a higher level of attendee participation. You can create a more connected and sociable event experience by using Nextiz’s built-in tools to quickly see how attendees are engaged throughout sessions.

Host Portal

To avoid any unplanned event difficulties, we believe in taking the speakers and hosts by hand and walking them through the platform specification, and training them on Nextiz solutions before they present to the live audience. We provide personalized training sessions with the speaker in which everything that will be utilized during the presentation is outlined beforehand. You can keep track of your virtual event’s agenda and presenters using our built-in management tool. Valuable and customizable portals enable self-service. The sponsor booth and portals have been carefully designed to satisfy the objectives of businesses seeking to improve attendee engagement and provide value to their client connections with potential customers.

Real-Time Data Analytics

We give your event planners best-in-class data and insights via integrated dashboards and improve the quality of your virtual events to help your organization succeed. Nextiz provides an integrated analytics experience that is straightforward, easy to use, and suited to your company’s unique interaction. You can measure the attendance, interest, attention, and conduct of your participants in your virtual environment to compare the activities that are happening in real-time on our platform quickly and easily. This also aids in the generation of relevant leads and the creation of results following the event through the collecting of feedback and follow-ups. Nextiz protects and encrypts all data, resulting in high brand loyalty.

What else can you expect from Nextiz, your virtual event partner?

To get this unique and immersive experience for your virtual event look us up at www.nextiz.com or talk to our sales here.

Key Factors Driving The Enormous Growth of Virtual Event Market

Expected to grow at the CAGR of 12.7% during the forecast period, the global virtual event platform market size stands at $10.4 billion in 2021. Industry pundits have presented estimates that it might jump to a staggering $18.9 billion in five years (by 2026). What are the market factors driving this remarkable growth?

COVID-19

The sudden onset of the pandemic pushed businesses to resort to digital means for ensuring business continuity. Virtual event management platforms played a crucial role in facilitating the incoming traffic of organizations trying to conduct events virtually. Now, the struggle lies in finding a virtual event platform that can provide end-to-end event management with an actionable engagement strategy.

Widespread Internet Penetration

According to the international telecommunication union (2020), 75% of the global population had an active mobile broadband connection, and a mobile broadband network is accessible to nearly 90% of the world’s population. During the COVID-19, this humungous active user base consumed a higher percentage of social media content, conducting personal and official activities on social media. It led to an increase in daily internet consumption from 9% to 13% – a crucial factor driving the growth of the virtual event market.

Cost-effectiveness

Virtual events help organizers curb the overall cost associated with hosting in-person events. A physical seminar requires a venue, the staff, and might need attendees to travel from distant places. Online events are cost-effective not just for organizers but attendees as well.

Number of Corporate Events per Year

Back in 2015, 1.5 million events and meetings were organized throughout the United States. On average, an organization hosts around six events every year. With a remote work paradigm in place, companies migrated towards online event management platforms to conduct scheduled events, conferences, meetings, and seminars.

Technological Advancement

Technology has always served as a means to an end. It has made it possible for businesses to host immersive online events while attendees partake in virtual events from the comfort of their homes. Here, convenience plays a pivotal role in encouraging people to attend online events, driving businesses to conduct digital events regularly.

Considering the scope of the event management industry, several virtual event management players have jumped in to take a bite out of the chunk. It’ll be interesting to see if virtual event management platforms can decipher ways that mitigate data breaches and prevent information loss during events.
Want to host your next virtual events with us? Contact us at sales@nextiz.com

Why choose Nextiz over other live, virtual, hybrid events platform

The purpose of any occasion or event is to bring a matter of celebration to the forefront of your day. But imagine hosting a meet-up without any spectators. An event without the buzz, excitement, or even the right audience.  Of course, we all support the solo enthusiasts, but what would an event be without a gathering?

Welcome to Nextiz, a next-generation idea for conducting virtual events online without the hassle of planning a physical event. Now, we are pretty sure that most of us are aware of zoom calls, skype sessions, and even Google meet, and while they are immensely popular applications, Nextiz’s purpose-built platform excels in numerous ways because our goal is to power great events with futuristic solutions that leverage years worth of excellence.

With the passage of time and technological advancements, we recognize that much has changed in the previous few years; technology has evolved, possibilities have tripled, and established firms have rebranded their goods; we understand the confusion.

Not a hoax, we truly are an all-in-one virtual events solution

Attendees at virtual events are very different from those who attend in person. They multitask, have shorter attention spans, are spread globally, speak a variety of languages, and spend less. Furthermore, 94 percent prefer desktops or laptops to phones. Here, there are significant behavioral variations at play that cannot be overlooked.

Personalized technology

So be very wary if you are suffering from basic technologies and repurposed products that are offered as new virtual resets! Your attendees will face fragmented, low-quality output with a language barrier for global audiences that will result in greater attrition and eventual massive failure.

At Nextiz, we studied virtual attendees, speakers, sponsors, and hosts of a variety of events to develop a core platform that empowers networking tools, integrated break-room system, virtual exhibits in 3D environments, multi-language support that goes beyond translations for a global audience, and accessibility features for modern businesses.

Transparent and simple, we are your strategic partners and consultants for both micro and macro events

Nextiz provides various portals for each of your stakeholders, allowing them to handle their own data, accounts, images, uploads, and presentations without having to deal with endless emails.

The majority of the effort necessary behind the scenes is what makes hosting an event, whether virtual, on-site, or both, so difficult. The list continues, from fees to sponsor logos, with each event having its own set of criteria for attendance. Nextiz makes organizing events with tens of thousands of people appear simple and straightforward. That’s how easy it is.

Personalized technology

Features that simply set us apart!

Many event technologies provide solutions that seem suitable on the surface but are not intricately designed to hold and run all the requirements an event manager faces. Nextiz is an integrated, robust platform that delivers value to its users by simplifying the entire virtual event planning process. Here are just a few examples of the features that solve real problems-

  1. Private portals for speakers, exhibitors, and sponsors that include an automated task management system for managing their profiles as well as specific presentations and sessions.
  2. Lead collection for sponsors and exhibitors, with built-in rapid reporting and syncing between virtual events.
  3. Third-party integration, video networking, and streaming technologies make it all easy and cost-effective.
  4. Exhibit hall and networking interfaces in true 3D with real-time activity indications and animations.
  5. Advanced registration features and multiple sign-up and authentication options with a security-first approach.
  6. Automatically adjusts to and displays material that is translated for each attendee’s time zone, as well as loading event experiences depending on local data.
  7. Highly customized microsites to get your brand theme and voice across.
  8. Curated gamification options that are designed to encourage attendee behavior.
  9. Language support built-in, with the option to fully adjust translations.

7 Reasons Why Virtual Events Are The Next Big Thing

Nothing is more challenging than a constantly changing future. In today’s fast-paced, ever-changing technological environment, virtual gatherings provide a welcome respite from the noisy spectacle that in-person events offer. Now, the previous three years have been a roller coaster ride for industries across all disciplines as a result of the pandemic, but should this be the reason for delayed development and unscalable outcomes? Nextiz presents a plethora of options that shed light on the future of the virtual event business. Here are seven reasons why virtual events are set to become the next big thing in the coming years.

Expanded global reach and diversity

Imagine being able to expand your business globally without leaving your comfort zone. Consider the possibility that you have consumers from all over the world who are interested in your products or services.

With virtual events at the heart of company developments, such inventiveness is no longer a source of wonder. Increase your target market, grow geographically, and create worldwide benchmarks with the use of virtual events that work as global catalysts for your business. All you need is a smartphone or laptop with an internet connection, and your audience can attend your virtual conference from anywhere on the globe!

Elevated audience count

When compared to in-person events, virtual events have a greater attendance rate. Participants are more likely to engage since they can easily join from anywhere, there is no need for travel, and on-demand materials are readily available. When compared to physical events, data retrieval during an online event is simple. Receiving and following up on crucial leads is also rapid and may be automated. Because of this, virtual events are extremely handy for spectators from all over the world.

One-glimpse dashboard & data analytics

It is simpler for event planners to maintain material current and relevant, and information may become ‘on-demand,’ with quick access just about anywhere in the world at any point after the engagement has concluded. Depending on the sort of virtual event, data collection and measurement becomes simpler than during an in-person event. Because all of the sessions and material for a virtual event are available online, everything can be followed simply. You may, for example, instantly see how many individuals attended and which sessions each registrant participated in. With Nextiz, a single glance dashboard is all you need to take your virtual event to the next level, with all of the data and statistics at your fingertips.

Scalability

Unlike in-person events, virtual events hold a significant bandwidth to upscale their audience tier with incoming traffic. Nextiz has the capacity to hold thousands of audiences at any given time. This not only helps in last-minute audience surge but also conveniently puts the entire event management chain at ease with its flexible accommodation.

Improved variations of attendee feedback

With immediate feedback forms, you may get attendee comments in real-time! This doesn’t limit itself to post virtual events but also during the ongoing event. With the additional data that the participants provide, it is easier for event planners to gather information and alter and improve the audience experience with future virtual events.

Networking opportunities

Introverts and individuals who avoid traditional networking are frequently catered to at online events; keep them engaged at their speed by utilizing polls to build small, particular discussions. Creating new contacts through virtual meetings can lead to new business prospects and higher leads. Furthermore, it can assist you in staying ahead of the competition and keeping up with industry trends.

With a virtual event, rapid networking becomes simple, the event host and guests can now communicate and mingle from the comfort of their own homes. Within a short period of time, anyone can readily connect to anyone.

Value addition, cost reduction

Because events generally include numerous overlapping sessions, it is physically impossible to attend two intriguing panels at the same time. This problem is solved with virtual events. Nextiz, with its on-demand material available to attendees 24*7, visitors may view the information from the archives whenever they like, and they can even switch between events to discover which one best fits them. The value addition is wonderful since it eliminates the need to stumble through different sessions that may or may not be relevant to the audience.

The Future Seems Bright!

Virtual events may be a useful supplement to a company’s event planner. Aside from enhanced flexibility, it’s a true advantage for event planners and organizations looking to elevate and take their operations to the next level. With Nextiz, you can receive all of this and more, with results that will genuinely make you believe in the miracle of ever-changing technology!

6 Key Features to look for in a Virtual Event Platform

As businesses continue to grapple with the limitations imposed by the pandemic, virtual events and conferences have witnessed a massive spike in their popularity. Many players have come up with virtual event platforms making it difficult for you to select the best-suited option. All platforms vary in terms of features, quality, and overall experience. Sorting through features is time-consuming. So, we thought of helping you out by mentioning the six must-have features you need in a virtual solution to achieve your goals.

Automation

Managing a virtual event has its own set of complexities. But it gets easier with an automated event platform as the organizer can instantly make changes to the event. Without automation, the changes won’t reflect unless completed on the backend, which will hamper the flow of the entire event.

Personalization

Select an event platform that lets you use your branding across various aspects of the event like conferences, exhibition halls, event websites, and related collaterals. It helps attendees relate to your business, and that is an excellent way to improve engagement. Besides, personalization helps replicate the experience of attending an in-person event.

Integrated Social Media

Businesses are trying their best to maximize the potential of social media channels. You need a virtual platform that comes with in-built tools to promote events on social media. It’ll help expand the reach of your event and disseminating information to potential registrants.

Active Support Teams

Support Team

Let’s face it: organizers can make mistakes during live events, and technical glitches are also a reality. Having a dedicated helpdesk at standby can essentially become the difference in making or breaking your event. A virtual event solution with consistent backend support gives you more confidence to navigate through the event.

Deep Analytics

Is it even worth it to use a virtual platform that cannot provide deep analytics on the performance of your event? Your event solution should offer layers of data analytics and insights. It helps you ascertain the effectiveness of the event and modify your business strategy for subsequent events.

In addition to these points, you must choose a virtual solution capable of hosting a hybrid event. As social distancing measures continue to recede, businesses are eager to conduct hybrid events as they bring together the best of both worlds. Shortlist providers that have prior experience in delivering hybrid solutions to avoid mistakes and help you craft an immersive experience: online and offline.